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Etqan Advertising & Publicity LLC | UAE | Abu Dhabi

Since 2017

A Brand is More Than a Logo
...It's a System Built to Lead.

Established in 2017 in Abu Dhabi, the capital of the UAE, Etqan Advertising & Marketing LLC offers a comprehensive range of over 80 services under one roof.

84+ Branding Services

We are among the few companies in the UAE offering 84 comprehensive branding services under one roof. We provide integrated, innovative solutions to elevate your brand’s presence in the market.

We combine creative expertise with cutting-edge tools to ensure your brand stands out. From visual and audio identity strategies to digital and outdoor designs, we provide all branding needs, ensuring a professional, seamless experience that saves you time and effort while delivering exceptional results.

VERBAL IDENTITY
(8 SERVICES)

VISUAL IDENTITY
(31 SERVICES)

DIGITAL IDENTITY

(20 SERVICES)

AUDIO IDENTITY
(18 SERVICES)

SCENT IDENTITY
(7 SERVICES)

VERBAL IDENTITY

(8 Services)

This is the foundational service every business starts with, laying the cornerstone of the corporate identity. It begins with selecting the name the primary identifier and face of the brand followed by the defining copy and messaging that articulate the brand's vision and complete its unique narrative.

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  1. Professional Business Naming

  2. Reserving Names in Economic Departments in UAE

  3. Textual Content creation (Copywriting)

  4. Formulating A Verbal Slogan

  5. commercial Translation

  6. Composing Formal and Executive Correspondence

  7. Composing Poetry and Songs Lyrics

  8. Copywriting Texts In Many Languages

VISUAL IDENTITY

(31 Services)

A modern and essential pillar in today's business world, with roots dating back to the 19th century. Its core role is to engage the audience's subconscious and intuitive impressions. It starts with the visual logo as its most critical element, followed by colors, typography, and a wide array of visual assets that craft the brand's mental image.

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  1. Custom Stamp & Seal Design

  2. Strategic Logo Design

  3. Artistic Logo Animation

  4. Custom Typography & Typeface Design

  5. Brand Pattern & Texture Creation

  6. Brand Color Palette & Harmonization

  7. Iconography & Icon Set Design

  8. Brand Application Mockups

  9. Social Media Profile & Page Templates

  10. Professional Presentation Design

  11. Interior & Exterior Environmental Graphics

  12. Editorial Design: Brochures, Leaflets & Books

DIGITAL IDENTITY

(20 Services)

An indispensable service for any business in our digital age, aiming to cement a virtual presence in cyberspace. It creates dynamic, continuous engagement with the audience via the smart screens that have become universal. It begins with the website as the official headquarters and hub of the identity, followed by social media platforms and digital content that ensures engagement and maintains the brand's vitality.

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  1. Establishing and enabling a business email account

  2. Email signature design

  3. Website Development

  4. Creating landing pages

  5. Design and development of e-commerce platforms

  6. Search Engine Optimization (SEO)

  7. Establishing Google Maps and a Google Business Profile

  8. Establishing and overseeing social media profiles

  9. Generating personalized QR codes (static and dynamic)

  10. Configuring Near Field Communication (NFC) tags with programming for intelligent connectivity

AUDIO IDENTITY

(18 Services)

The service that gives your brand an unforgettable 'voice.' Its role is to build a strong emotional bond with your audience through auditory memory, making your brand instantly recognizable by a specific melody—even without seeing your ad. This identity includes creating a distinct voice for phone systems, harmonious background music, and everything needed to communicate with your audience in a way that reflects your unique brand.

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  1. Audio production across all genres.

  2. Sonic branding composition and recording.

  3. Scriptwriting and production of radio advertisements.

  4. Voiceover execution.

  5. Audiobook and educational material recording.

  6. Interactive Voice Response (IVR) system setup.

  7. On-hold music production.

  8. Multilingual voice messaging for queuing systems, service centers, airports, and others.

  9. Voice recording for alarm and safety systems.

  10. Background music production for videos.

SCENT IDENTITY

(20 Services)

The service that gives your brand, your premises, and everything associated with them a distinctive 'scent' that remains in your customers' minds. Its role is to build a strong emotional connection, making your brand memorable the moment they visit your location or use your products. This service includes creating a bespoke, exclusive scent for your company to be used in your offices or products leaving a sophisticated impression that sets your business apart.

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  1. Developing & Crafting a Unique Brand Fragrance

  2. Provision and installation of professional fragrance systems.

  3. Scheduling fragrance systems and calibrating diffusion levels.

  4. Maintenance and monitoring of fragrance devices.

  5. Evaluating fragrance suitability and its impact on customer experience through tailored surveys

  6. Choosing the most appropriate fragrances for professional and customer-facing environments

  7. Ensuring fragrance consistency across all branches

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